Month: April 2025

California, 28th April 2025 — SimpleMDG, a comprehensive yet easy-to-use Master Data Governance solution for the SAP ecosystem, built-on and powered-by SAP Business Technology Platform (BTP), today announced it achieved SAP’s newly released Spotlight+ designation on SAP Store. This coveted recognition highlights solutions that deliver exceptional business outcomes and demonstrate strong alignment with SAP’s strategic priorities.

The Spotlight+ designation is awarded to partners whose solutions consistently exceed performance benchmarks and meet key certification criteria. SimpleMDG achieved this through strong performance on SAP Store and qualification under the SAP Business Technology Platform (BTP-EXT) scenario. Spotlight+ serves as a trusted seal of quality and performance within the SAP ecosystem.

“We’re thrilled to be recognized by SAP for delivering measurable impact to enterprise customers,” said Matthew Phu, CEO of SimpleMDG. “This designation reinforces our commitment to seamless SAP integration, accelerated time-to-value, and trusted master data governance at scale.”

What This Means for SAP Customers

With the Spotlight+ designation, both current and prospective customers can trust that SimpleMDG is:

• Tightly aligned with SAP’s Cloud-first approach and the SAP 2025 Technology Strategy
• Proven to deliver tangible and rapid business outcomes with maximized ROI and reduced TCO
• Secure and scalable for supporting enterprise-level volumes, real-time performance, and complex requirements, all through a no-code approach
• Technically certified on SAP Business Technology Platform (BTP)

The Spotlight+ badge also positions SimpleMDG on a clear path toward SAP’s exclusive Endorsed App status, an invitation-only recognition granted to top-performing solutions that address strategic gaps in the SAP portfolio.

Looking Ahead

As enterprises prepare for S/4 HANA migrations and look to unlock the potential of AI with clean, governed data, SimpleMDG provides a future-ready foundation that accelerates deployments, reduces manual effort, and enhances compliance.

Explore SimpleMDG on the SAP Store or Contact us to learn how we can help you transform your master data governance strategy.

About SimpleMDG

SimpleMDG is a no-code SaaS solution built on SAP Business Technology Platform (BTP) that enables enterprises to simplify, secure, and scale their master data foundation. Trusted by global enterprises, SimpleMDG offers over 90 pre-configured SAP S/4HANA master data types, enabling businesses to enhance data quality, achieve regulatory compliance, and drive business transformation- all while reducing complexity and costs. SimpleMDG is a flagship solution of Laidon Group and maintains the highest security standards, including SOC 2® Type II compliance to safeguard our customer’s data.

For media inquiries, please contact:

Aditi Gupta
Laidon Group
Marketing Director
Aditi.gupta@laidon.com

California, 15th April 2025 – Laidon Group, a leading provider of SAP-certified master data governance solutions, proudly announces that the System and Organization Controls (SOC) 2 ® Type II compliance report is now available for SimpleMDG. This milestone validates SimpleMDG’s commitment to the highest data security, privacy, and operational excellence standards, enabling enterprises to manage their most critical business data confidently.

SOC 2 Type II compliance, developed by the American Institute of Certified Public Accountants (AICPA), is an industry-standard attestation for organizations that securely manage their data based on rigorous Trust Service Criteria for Security, Availability, Processing Integrity, Confidentiality, and Privacy. Thereby assessing the effectiveness of a company’s security controls over an extended period. The audit process evaluates an organization’s ability to securely manage customer data in compliance with stringent trust service criteria.

SOC 2 Type II compliance demonstrates SimpleMDG’s adherence to trust services criteria relevant to security (applicable trust services criteria) outlined in TSP 100, 2017 Trust Services Criteria for Security, Availability, Processing Integrity, Confidentiality, and Privacy (AICPA, Trust Services Criteria).

“As organizations increasingly rely on cloud-based solutions for master data governance, ensuring the highest standards of data security is paramount,” said Matthew Phu, CEO at SimpleMDG. “This compliance reinforces the confidence our customers and partners place in us to safeguard their data and deliver enterprise-grade trust and reliability.”

This compliance affirms SimpleMDG’s ability to serve enterprises operating SAP ECC and SAP S/4 HANA environments with a secure and scalable no-code platform for master data governance. Organizations benefit from reduced compliance risk, improved operational efficiency, and accelerated data-driven decision-making.

SimpleMDG’s achievement strengthens its position as a trusted SAP partner, supporting customers in meeting broader regulatory and compliance objectives across industries.

For more information on SimpleMDG’s security and compliance commitment, visit our website’s Security and Compliance page.

To access our System abd Organizations Controls(SOC) 3 report, contact us at contact@simplemdg.com

About SimpleMDG

SimpleMDG is a no-code SaaS solution built on SAP Business Technology Platform (BTP) that enables enterprises to simplify, secure, and scale their master data foundation. Trusted by global enterprises, SimpleMDG offers over 90 pre-configured SAP S/4HANA master data types, enabling businesses to enhance data quality, achieve regulatory compliance, and drive business transformation- all while reducing complexity and costs. SimpleMDG is a flagship solution of Laidon Group and maintains the highest security standards, including SOC 2® Type II compliance to safeguard our customer’s data.

For media inquiries, please contact:

Aditi Gupta
Laidon Group
Marketing Director
Aditi.gupta@laidon.com

A strategic collaboration to address APAC’s growing demand for AI-driven master data governance for SAP enterprises, strengthening data foundations and accelerating digital transformation.

India, April 8, 2025 – SimpleMDG, a leading provider of SAP-certified master data governance solutions, today announced a strategic partnership with cbs Corporate Business Solutions, a trusted SAP consultancy known for its deep expertise in enterprise data management and SAP transformation. This collaboration aims to help enterprises across the APAC region strengthen their data foundations and accelerate digital transformation by delivering AI-enabled, business-ready master data governance solutions.

Enterprises across APAC are increasingly focused on modernizing operations, navigating complex market dynamics, and unlocking new sources of business value. Combining SimpleMDG’s SAP BTP-native solution, equipped with over 90 pre-configured master data types, and cbs’ proven capabilities in enterprise data strategy, this partnership empowers SAP-powered organizations to establish trusted, scalable, and AI-powered data foundations. This results in faster time-to-value, improved compliance, and enhanced resilience to support transformation initiatives.

“APAC is a critical growth region for SimpleMDG, and this partnership with cbs marks an important milestone in our expansion across Southeast Asia, ANZ and emerging markets, including India, Korea, and Japan,” said Mathew Phu, Founder and CEO of SimpleMDG. “Together, we are addressing a pressing need for trusted, AI-enabled master data governance. Our combined strengths will help businesses accelerate transformation, reduce risk, and capture tangible business value faster.”

Neera Sood Rao, Senior Manager at cbs Consulting, “Through our partnership with SimpleMDG, we aim to provide our customers a future-focused, wholistic, flexible and accessible master data governance solution to achieve sustainable master data quality in APAC and across the globe.”

Through this strategic partnership, SimpleMDG and cbs Corporate Business Solutions will empower SAP customers across APAC, especially in high-growth industries such as Energy, Manufacturing, and Retail, to optimize business processes and achieve better business outcomes. By delivering high-quality, governed master data, organizations can fuel innovation, strengthen business resilience, and mitigate market risks while scaling efficiently in today’s dynamic environment. As the collaboration matures, the partners aim to extend their focus to additional sectors, including Banking, Healthcare, Automotive, and Government, helping a broader range of enterprises build trusted data foundations for sustainable growth.

Key benefits of this partnership include:

1. Optimized Business Processes – Reliable, governed data to improve efficiency, ensure compliance, and enable more intelligent decision-making.
2. Industry-specific solutions— Custom solutions designed to meet the specific needs of GROW with SAP customers in the Energy, Manufacturing, and Retail sectors, with intentions to expand into Banking, Healthcare, Automotive, and Government.
3. Innovation & Resilience – Enabling organizations to navigate disruption, mitigate risks, and drive sustainable growth through trusted AI-powered master data governance.
4. Faster Digital Transformation – Delivering rapid time-to-value, lower total cost of ownership, and measurable business outcomes in months, not years.

About SimpleMDG

SimpleMDG is a no-code SaaS solution built on SAP Business Technology Platform (BTP) that enables enterprises to simplify, secure, and scale their master data foundation. Trusted by global enterprises, SimpleMDG offers over 90 pre-configured SAP S/4HANA master data types, enabling businesses to enhance data quality, achieve regulatory compliance, and drive business transformation- all while reducing complexity and costs. SimpleMDG is a flagship solution of Laidon Group and maintains the highest security standards, including SOC 2® Type II compliance to safeguard our customer’s data.

About cbs Corporate Business Solutions

cbs Corporate Business Solutions is the architect behind the vision of integrating digital business processes into a unified global solution platform for large industrial companies. As seasoned process consultants and SAP experts, cbs provides comprehensive support to multinational corporations and hidden champions. Through our unmatched end-to-end business transformation portfolio, SELECTIVE S/4HANA transition, and cbs Enterprise Transformer® for SAP S/4HANA®, we pave the way for the ONE Digital Enterprise of tomorrow. With over 1,600 professionals across headquarters in Heidelberg, Germany, numerous domestic and international offices supported by nearshore and offshore centres, and a robust partner network, cbs executes large-scale projects and tailored solutions worldwide.

Media Contact:

Aditi Gupta
Laidon Group
Marketing Director
Aditi.gupta@laidon.com

Benjamin Ng
cbs Corporate Business Solutions
Head of Marketing, cbs Asia Pacific
Benjamin.ng@cbs-consulting.com