With operations spanning 40 company codes, 35 manufacturing plants, and over 40,000 employees, JLR's ability to maintain high-quality, trusted master data is critical to its supply chain, manufacturing, and financial operations.
However, as JLR's business expanded, its data processes struggled to keep pace with rising complexity, regulatory demands, and operational expectations.
Company Codes
Plants in scope
Material Master Records
The company's existing master data management landscape became a significant operational bottleneck. JLR relied on heavily manual and disconnected processes involving Excel spreadsheets, emails, and legacy tools such as LSMW to manage critical data workflows.
To complete a single master data request, teams had to navigate through seven complex steps across five different systems, often resulting in two to three weeks of turnaround time. This fragmented approach led to data inconsistencies, errors, and inefficiencies, making it challenging to maintain data quality and meet compliance requirements.
Moreover, federated data ownership compounded the challenges by limiting visibility and control, while reliance on a few specialized personnel further constrained JLR's ability to scale and adapt. As a result, business agility suffered, and JLR recognized the urgent need for a modern, centralized, and automated approach to master data governance.
To address these challenges, JLR transformed by implementing SimpleMDG, powered by the SAP Business Technology Platform (SAP BTP). The solution introduced a centralized governance framework that automated key data processes, reduced manual interventions, and seamlessly integrated with SAP S/4HANA and ECC environments.
Automated validation rules and business logic ensured consistent and accurate data creation, significantly reducing errors and improving data quality across the enterprise. The solution also provided real-time dashboards and analytics, enabling teams to proactively monitor data quality and maintain compliance with internal and external requirements. Additionally, SimpleMDG integrated Microsoft Teams into its workflow approvals, facilitating faster and more collaborative decision-making between business and IT teams.
JLR successfully replaced its previously fragmented and time-consuming workflows by embedding automation with a streamlined, scalable, and intelligent master data management solution.
The implementation of SimpleMDG delivered transformative results for JLR's global operations. The company achieved a remarkable 99% reduction in data processing time, shrinking the turnaround for master data requests from weeks to hours.
By replacing the so-called "Seven Steps of Hell" with an automated, centralized process, JLR improved data quality, reduced errors, and significantly enhanced operational agility.
SimpleMDG empowered the JLR Team to handle data requests independently, reducing dependency on highly specialized resources and enabling faster execution of business operations. The company also strengthened its compliance posture with audit-ready, real-time dashboards and embedded validation workflows. Beyond the immediate gains, JLR has laid the groundwork for future innovation, preparing to extend governance to additional data domains such as Bill of Materials (BOMs), recipes, and enterprise asset management to drive business value further.
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