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Shifting Gears

How a Global Automotive Manufacturer Reduced Master Data Processing Time by 99% with SAP Master Data Governance

The Company’s Global Reach

40

Company Codes

35

Plants in Scope

300,000

Material Master Records

Opportunity

The company's existing master data governance processes had become a significant operational bottleneck. The organization relied on heavily manual and disconnected processes involving Excel spreadsheets, emails, and legacy tools such as LSMW to manage critical data workflows.

To complete a single master data request, teams had to navigate through seven complex steps across five different systems, often resulting in two to three weeks of turnaround time. This fragmented approach led to data inconsistencies, errors, and inefficiencies, making it challenging to maintain data quality and meet compliance requirements.

Moreover, federated data ownership compounded the challenges by limiting visibility and control, while reliance on a few specialized personnel further constrained the company's ability to scale and adapt. As a result, business agility suffered, and the company recognized the urgent need for a modern, centralized, and automated approach to master data governance.

Solution Implementation

To address these challenges, the company implemented SimpleMDG, built natively on SAP Business Technology Platform (SAP BTP), to establish a centralized master data governance framework. The solution automated key data governance processes, reduced manual effort, and seamlessly integrated with SAP S/4HANA and SAP ECC environments.

Automated validation rules and business logic ensured consistent and accurate data creation, significantly reducing errors and improving data quality across the enterprise. The solution also provided real-time dashboards and analytics, enabling teams to proactively monitor data quality and maintain compliance with internal and external requirements. Additionally, SimpleMDG integrated Microsoft Teams into its workflow approvals, facilitating faster and more collaborative decision-making between business and IT teams.

The company successfully replaced its previously fragmented and time-consuming workflows by embedding automation with a streamlined, scalable, and intelligent master data management solution.

Business Impact & Result

The implementation of SimpleMDG delivered transformative results for the company's global operations. The company achieved a remarkable 99% reduction in data processing time, shrinking the turnaround for master data requests from weeks to hours.

By replacing the internally known "Seven Steps of Hell" with a centralized, automated master data governance process, the company improved data quality, reduced errors, and significantly enhanced operational agility.

SimpleMDG empowered business users to manage data requests independently, reducing reliance on specialized resources and accelerating business operations. The company also strengthened its compliance posture through audit-ready dashboards and embedded validation workflows. Building on this foundation, it plans to extend master data governance to additional data domains, including Bill of Materials (BOMs), recipes, and enterprise asset management, to drive further business value.

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