Announcement: SimpleMDG & cbs Consulting launch strategic APAC partnership, delivering enterprise-grade, AI-driven master data governance for SAP customers. – Learn more

Transform CPG Growth with AI-Powered, SAP- Native Master Data Governance

Fix fragmented data to accelerate forecasting, streamline operations, reduce risks, and meet evolving compliance demands across global CPG supply chains.

Master Data, Simply Mastered.

90+ Master
Types

No-Code
Interface

Transforming CPG Master Data into a Growth Driver for Excellence

CPG companies operate in a constantly changing environment that presents relentless challenges. These include a wide variety of fast-moving SKUs, global suppliers, thin profit margins, and fragmented ERP systems resulting from frequent mergers and acquisitions. Additionally, pricing volatility, regulatory requirements, and sustainability goals complicate the landscape.

With SimpleMDG's SAP-native, AI-powered master data management solution, CPG organizations can unify product, supplier, and pricing data by eliminating silos, automating workflows, and enabling fast and compliant decisions across the value chain. This unlocks strategic value, allowing them to remain competitive.

Master Data Governance: A Business Imperative in CPG

Master Data is no longer just an operational necessity but a strategic asset that fuels AI-powered analytics, supply chain resilience, and sustainability initiatives.

Early adopters of intelligent Master Data Governance are not only redefining industry benchmarks but turning data complexity into a competitive advantage. They launch products faster, adapt to volatility with agility, and unlock new value across the value chain.

With SimpleMDG, drive a paradigm shift in data management with trusted data and transform industry challenges into opportunities for growth, innovation, and long-term growth.

15 %

Companies using MDM software report a 15% improvement in organizational efficiency.

$74.5B

billion projected value of the global master data management market by 2032

70%

of CPG leaders say data quality is a significant barrier to digital transformation

Up to 30 %

reduction in supply chain costs achieved through improved data governance and integration

CPG Data in Action: Use Cases for a Competitive Edge

Discover how SimpleMDG can harmonize product, supplier, and pricing data, delivering enterprise-wide value from day one.

AI-Optimized

AI-Optimized

Demand Forecasting

Leverage real-time data analytics to anticipate consumer trends, prevent stockouts, and optimize inventory across all regions and channels, ensuring the right products reach the right shelves at the right time.

Resilient & Sustainable

Resilient & Sustainable

Supply Chain

Integrate real-time vendor, supplier, and logistics data to reduce disruptions and support agile, just-in-time sourcing while advancing sustainability goals across the supply chains.

Centralized

Centralized

Product & Pricing Data

Maintain accurate, harmonized product and pricing data across systems to adapt quickly to market shifts, regulatory changes, and promotional strategies.

Data Powered

Data Powered

Sustainability & Compliance Tracking

Track packaging materials, environmental impact, and regulatory data to meet evolving compliance requirements and rising consumer expectations.

How Leading CPG Brands Simplify and Scale Master Data for Growth

Discover how modern CPG leaders transform fragmented data into a unified, governed, and AI-ready foundation for faster growth.

Achieve End-to-End Data Consistency Across the Enterprise

Unify master data across SAP and non-SAP systems to eliminate discrepancies and fuel AI-driven insights.

Automate Complex Workflows with Ease- No Code Required

Streamline data entry, validation, approvals, and compliance processes through intuitive, no-code automation, reducing manual effort and IT dependency.

Enable Faster, Smarter Business Decisions

Drive agility with real-time analytics and reporting to support proactive, insight-led actions across pricing, supply chain, and planning.

Stay Ahead of Compliance and EDG Requirements

Ensure continuous compliance with evolving global CPG regulations and sustainability mandates through transparent, auditable data.

Integrate Complex ERP Landscapes with Confidence

Simplify post-merger integration, acquisition, and multiple ERP systems to establish a single, trusted source of truth.

#CASE STUDY

Global leader in packaged food products

  • 88% Reduction in data processing time - from 2.5 days to 3 hours
  • 53 master data types supported across 38 company codes
  • 10 Master data types standardized in 14 weeks
  • 93 plant operations across 15 countries, streamlined through unified master data

//CPG INDUSTRY

FAQs: Master Data Governance for CPG with SimpleMDG

Accelerate CPG Data Transformation with Trusted, Scalable Governance.

Join the leading CPG brands transforming their master data governance with SimpleMDG's